Jo-ana Business Consultancy
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1. Home2. About Me3. Services4. Skills & Expertise5. Experience6. Portfolio7. Testimonials8. Contact
Your Name

COPYWRITER

Words that do the selling for you

Websites, emails and campaigns written to sound human and convert.

Work with me
Portrait or featured work
Working portrait

ABOUT ME

A little about how I work

I'm a detail-focused professional who enjoys turning messy day-to-day work into calm, repeatable systems. Over the past few years I've supported founders, coaches and small teams across time zones.

+42%
Landing page conversion
300+
Pieces published

SERVICES

What I can take off your plate

Website Copy
Positioning and page copy from hero to footer.
Email & Sequences
Welcome, nurture and launch sequences.
Long-form Content
Articles, guides and thought-leadership pieces.
Brand Voice
A voice guide your whole team can write with.

SKILLS & EXPERTISE

Skills and tools I use daily

Positioning
Research
Editing
SEO writing
Story structure
Google Docs
Grammarly
Ahrefs
Notion

EXPERIENCE

Where I've worked

2024 — Now
Independent practice
Retained clients across three time zones.
2021 — 2024
Agency team
Delivered client work alongside a small specialist team.
2019 — 2021
In-house role
Built the systems still in use today.

PORTFOLIO

Selected work

SaaS website rewrite
SaaS website rewrite
A short note on the brief, the work and the outcome.
Launch email sequence
Launch email sequence
A short note on the brief, the work and the outcome.
Founder story feature
Founder story feature
A short note on the brief, the work and the outcome.
Recent project
Recent project
A short note on the brief, the work and the outcome.
Client collaboration
Client collaboration
A short note on the brief, the work and the outcome.

TESTIMONIALS

What clients say

“He wrote the page in my voice, only sharper.”
Founder, B2B Studio
“Professional, warm and completely reliable — exactly what we needed.”
Operations Lead, Small Business

CONTACT

Let's talk about your workload

Tell me what's on your plate and I'll come back with a simple plan and a quote.

hello@yourname.com · Available Mon–Fri

Book a discovery call
Your NamePortfolio · 2026

This is the real template design with sample content. After purchase you replace every word and image with your own.

StandardCopywriterPlayful & Colorful8 pages

Copywriter Editorial

Writing & Content

A magazine spread for long-form writers, with pull quotes and sample indexes.

₱400 / $7

One-time price. Lifetime access to your editable copy.

Included pages (8)

  • Home
  • About Me
  • Services
  • Skills & Expertise
  • Experience
  • Portfolio
  • Testimonials
  • Contact

Plus 2 free pages included with your purchase — optional extra pages you can add inside your editor.

Style

Soft BeigeLong-formMagazineQuotesCopywriter

What you can edit

Headlines, paragraphs, service lists, project details, contact information, colours and images — all from your account, with your changes saved to your private copy.

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Editorial writing desk with an open notebook, fountain pen and books in warm natural lightCopywriter Isabel Vargas in a cream blazer holding a notebook

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Words with intention — copy that gives a brand a voice worth reading.

I write strategic, editorial copy for founders and considered brands: brand voice systems, website and sales pages, email campaigns and long-form content that sounds like you and sells like a professional.

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120+

Projects Delivered

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Avg. Conversion Lift

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Brands Voiced

96%

Client Retention

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