Logo systems, colour, typography and the rules that hold them together.
Work with me
120+
Tasks handled monthly
98%
On-time delivery
12
Long-term clients
ABOUT ME
A little about how I work
I'm a detail-focused professional who enjoys turning messy day-to-day work into calm, repeatable systems. Over the past few years I've supported founders, coaches and small teams across time zones.
120+
Tasks handled monthly
98%
On-time delivery
SERVICES
What I can take off your plate
01Brand DiscoveryPositioning, audience and tone before a pixel is drawn.
02Identity DesignLogo suite, colour system and typographic scale.
03Brand GuidelinesA practical document your team can actually use.
04ApplicationsPackaging, social, signage and stationery.
SKILLS & EXPERTISE
Skills and tools I use daily
Organisation
Communication
Time management
Problem solving
Attention to detail
Figma
Illustrator
After Effects
EXPERIENCE
Where I've worked
2024 — Now
Independent practice
Retained clients across three time zones.
2021 — 2024
Agency team
Delivered client work alongside a small specialist team.
2019 — 2021
In-house role
Built the systems still in use today.
PORTFOLIO
Selected work
Café identity
A short note on the brief, the work and the outcome.
Consultancy rebrand
A short note on the brief, the work and the outcome.
Product sub-brand
A short note on the brief, the work and the outcome.
Recent project
A short note on the brief, the work and the outcome.
Client collaboration
A short note on the brief, the work and the outcome.
Ongoing retainer
A short note on the brief, the work and the outcome.
CASE STUDIES
Case studies
Café identity
The challenge, what I did, and the measurable result the client walked away with.
Consultancy rebrand
The challenge, what I did, and the measurable result the client walked away with.
Product sub-brand
The challenge, what I did, and the measurable result the client walked away with.
TESTIMONIALS
What clients say
“She took an overflowing inbox and turned it into a system I actually trust.”
Client, Coaching Business
“Professional, warm and completely reliable — exactly what we needed.”
Operations Lead, Small Business
“The work raised the standard of everything around it.”
Founder, Design-led Brand
WORK PROCESS
How we'll work together
01
Discovery call
We talk through your goals, workload and priorities.
02
Plan & setup
I map the work, agree scope and set up our shared tools.
03
Delivery
Work happens on an agreed rhythm with updates you can rely on.
04
Review
We review results monthly and adjust where it matters.
FAQ
Questions clients usually ask
01How do we start?A short discovery call, then a written scope and a start date — usually within a week.
02How do you charge?Monthly retainer hours or a fixed project fee, agreed before any work begins.
03Which time zones do you cover?I work across EU and US mornings, with agreed overlap hours each day.
04How do we communicate?A shared channel for daily notes plus one scheduled check-in each week.
05Is my data safe?Password management, signed NDA and access limited to what the work requires.
RESOURCES & INSIGHTS
Free tools and short reads
Weekly planning template
The exact planner I set up for every new client in their first week.
Inbox zero checklist
A repeatable routine for keeping a busy inbox under thirty messages.
Delegation starter guide
What to hand over first — and how to brief it once, properly.
Client onboarding pack
Forms, welcome note and kickoff agenda you can reuse.
CONTACT
Let's talk about your workload
Tell me what's on your plate and I'll come back with a simple plan and a quote.
hello@yourname.com · Available Mon–Fri
Book a discovery call
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Full identity case studies with colour systems, typography specimens and applications.
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Home
About Me
Services
Skills & Expertise
Experience
Portfolio
Case Studies
Testimonials
Process
FAQ
Resources
Contact & Booking
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